MSC joins CMA CGM in supporting French start-up

MSC joins CMA CGM in supporting French start-up

The Mediterranean Shipping Company (MSC) has joined CMA CGM in investing capital in a French start-up providing container monitoring and coordination systems.

As part of the agreement, the carriers are both represented on Traxens’s board of directors.

The company’s container monitoring devices will be deployed across MSC’s fleet starting from the fourth quarter of 2016.

CMA CGM has supported the French start-up since it was founded in 2012.

Rodolphe Saadé, vice-chairman of CMA CGM, said that the company recognised the need for more and better data coming from its containers “quite a while ago”.

He added: “We are proud to have identified the potential of the Traxens solution early on. This is just a part of our global digital strategy.”

MSC’s president and CEO Diego Aponte said: “We see container monitoring as an important innovation in providing our customers with a high quality of service, while also being able to monitor our outputs accurately.

“We believe that shipping lines should naturally compete on service, but should co-operate in the area of technology and innovation.”

Traxens’s founder and CEO Michel Fallah commented that the carriers’ involvement “is an encouraging step towards setting a market standard”.

In February 2015, it was announced that CMA CGM had contributed to the capital increase of Traxens, with investment funds CAAP Création (Crédit Agricole Group) and S.C.R. Provençale et Corse (BPPC Group) also being part of the initiative.

The capital increase was to be dedicated to financing new research and development programs, as well as industrialisation.

The French start-up claimed that it built the world’s most advanced multi-modal container monitoring and coordination system.

Traxens started equipping CMA CGM’s containers with its patented technology last year.

According to the company, the technology allows to know in real-time the containers’ position, their temperature, the vibrations they will be subjected to, any attempted burglary, the presence of traces of specific substances in the air, and the regulatory status of the cargo.