Maersk has launched Maersk Spot, a fully digitally enabled online product that aims to provide customers a cargo loading guarantee at a fixed price upfront.
Silvia Dang, global head of ocean products at Maersk, said: “It is not uncommon to see overbookings to the tune of 30%, and often this leads to rolling of the customers’ cargoes since there is overbooking to compensate for the high downfall. This creates a lot of uncertainty for our customers.
“With Maersk Spot, we provide full visibility of the price and terms that will ensure cargoes get on board. Ultimately allowing customers to move their cargo in a much simpler and more reliable way.”