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Maersk introduces new virtual assistant

February 7, 2019
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Maersk introduces new virtual assistant

Captain Peter engages with the customer from end to end in the supply chain

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Maersk has planned to enhance its Remote Container Management (RCM) platform by introducing a virtual assistant, named Captain Peter, which is designed to assist customers along the journey of their cargo.

A group of select customers have been testing technical improvements that aim to simplify the processes integrated into the RCM platform, set to be released in the first half of 2019.

To begin with, Captain Peter will send up-to-date information via the customer’s preferred channel, for example SMS or e-mail, on container temperature and atmosphere conditions, as well as a timeline on its end-to-end journey.

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